What’s the Difference Between a Celebrity and Its Avatar?

How the ‘Bachelor’ Franchise Became an Influencer Launchpad

The New Savior of Boxing Is ... Logan Paul?

How TikTok Became the Future of the Music Industry

Don’t Know Which Toaster to Buy? There’s a Website for That

The ‘Blair Witch’ Extended Universe: How a Tiny Indie Film Became a Horror Sensation—and Invented Modern Movie Marketing

Home Is Where the Photo Booth Is: How Instagram Is Changing Our Living Spaces

How Memes Drive Users to Netflix

The Influencer Who Didn’t Influence

Consider the Cactus: How Succulents Took Over the World

How to Kill Off a Character—And Make Great TV in the Process

How the Magazine Industry’s Identity Crisis Is Playing Out on Its Front Page

An Open-Mic Night with ‘HQ’ Host Scott Rogowsky

Can Real Life Compete with an Instagram Playground?

The Techie Future of Urban Farming

The Underground World of Tamagotchi Collectors

The Vending Machine Revolution

Therapy’s Digital Disconnect

How Hollywood Gets Its Old-School Tech

The Afterlife Will Be Digitized

Inside the BeyHive

...even more!

Essays / Criticism

How Keeping Up with the Kardashians Changed the Industry of Fame

A LifeLong Cord-Cutter’s Journey Into the World of Cable

RIP, iTunes: A Eulogy for Apple’s Inefficient but Essential Music Software

My Journey With Lil Miquela

Brands Who Stan

Eighth Grade and the Honest Social Media Movie

Vine Was Too Pure for This World

I Got a New Phone and Became Someone Else (A Hairstylist in Cleveland)

The Best-Dressed Salads

My Father, The Objectivist



Boom/Bust: HQ Trivia: A narrative series reported, written, and hosted by me that charts the rise and fall of a viral quiz app. The eight-part audio documentary explores the highs and lows of the attention economy and was named one of the best podcasts of 2020 by The Atlantic. In a 2021 article, Mashable praised the series, writing: “Aside from the rigorous reporting and insightful interviews from the likes of Scott (aka Quiz Daddy) himself, Bereznak also offers her own insightful cultural analysis into why we loved HQ Trivia in the first place, how it filled a void from digital culture, and what it's demise says about the tech industry at large.”

This Blew Up: A six-part series reported, written, produced, and hosted by me that follows a group of ambitious, young influencers, videographers, and agents as they navigate the world of social media fame. Podcast The Newsletter's Lauren Passell called the series "dumb and unbelievable but incredibly smart and entertaining ... Alyssa introduces us to the social circuit, the spon-con, the posts that went viral, and the characters ... who gave up everything to live in hype houses, somehow band together and compete for relevancy at the same time, and screw over/become screwed over by their friends." Vulture podcast critic Nick Quah says "Will I ever get sick of hearing about fast rises and faster flame-outs of the social-media elite? Probably not."


Since 2019 I've been a regular guest on CBC’s q, an arts, culture, and entertainment show that reaches 1,250,000 listeners across Canada and the U.S. every week. Below are a handful of segments where I discussed the latest in tech and culture.



Celebrity avatars

YouTube’s 15th anniversary

Trump’s TikTok ban

YouTuber apologies for racism

Creators in the pandemic

TikTok Content houses

Major creator podcasting deals

TikTok competitors

The Johnny Depp and Amber Heard trial

Nathan Fielder's The Rehearsal

Talk Podcasts

The Bill Simmons Podcast

The Watch

The Press Box

Jam Session

Bachelor Party


Podcast and radio appearances I’ve done to promote my work

NPR’s All Things Considered

NYT’s Popcast

Vox’s Recode

WNYC’s All Of It


Buzzfeed Daily

Business Casual

Wisconsin Public Radio


Big Story

Slate’s Decoder Ring